What’s Included:
Logo Suite:
✔ Primary logo
✔ Secondary/alternative
✔ Icon mark Black/white/colour variations
✔ Horizontal + stacked versions
Visual Guidelines:
✔ Colour palette
✔ Typography
✔ Imagery & art direction
✔ Icon/graphic direction
Verbal Identity:
✔ Tone of voice
✔ Voice attributes
✔ Writing guidance
✔ Sample messaging